Throughout my life I have been a regular reader of self-help books. Whether they spoke about yoga, leadership, productivity, habits, or grit, I often found fascinating tips and tricks to apply. However, there are times when I feel burned out by self-help material. Sometimes it can feel trite or repetitive to the point of annoyance. In down times it makes me wonder whether one can really change at all.
Recently, I was pointed to a fresh understanding of the value of self-help books in an article on Tom Cleveland’s blog called How to Read Self-Help. In the article, Tom reflects on the paradox of people’s feelings towards these books.
We’re embarrassed by self-help, but we’re also attracted to it. We like reading it, but we’re skeptical that it works. We suspect self-help isn’t useful, but every serious list of business books turns out to be comprised entirely of self-help books.

As he explores it further, Tom comes to the realization that that subject of self-help is more complex than it first appears.
I’m going to argue that it’s both. Some self-help is terrible, individualistic hucksterism that the US has exported around the world. But good self-help also exists, and it provides a high-leverage way to lead a better, more fulfilling life.
He then formulates a theory about the way that self-help works. To find out what it is, read the full article.